Minneapolis, MN (December 8, 2006): Televisa
has officially launched its new digital entertainment services
platform, which includes Live TV, video-on-demand (VOD), and music
download features provided through the EsMas player, a desktop
application developed by J. River. A soft launch has already
resulted in 1.5 million downloads of the player since its
introduction in August.
Televisa, the Mexico-based media giant, provides
premium television programming to a worldwide audience and offers
sports, news, music, and ever-popular soap operas called Telenovelas.
The new digital initiative is based on empowering the audience with
control over content and a more interactive experience.
Live TV offers instant Internet access to Televisa
channels, including replay of programming for the previous 14 days.
VOD feature includes free previews and a download-to-own option for
films and TV programs. Videos utilize a advanced streaming
technology to maximize bandwidth availability, and provide instant
feeds in high quality. The music service has over 400,000 tracks
available for download in the protected Windows Media format.
“This is a dramatically new offering from Televisa,”
said Jim Hillegass, CEO at J. River, “It is an unmatched combination
of digital entertainment options in an intuitive package with world
Anyone can download and try the music and video
services, but subscriptions are currently limited to Mexican
residents. A free download of the player is available at
Grupo Televisa, S.A., is the largest media company
in the Spanish-speaking world and a major participant in the
international entertainment business. It has interests in television
production and broadcasting, production of pay television networks,
international distribution of television programming, direct-to-home
satellite services, publishing and publishing distribution, cable
television, radio production and broadcasting, professional sports
and live entertainment, feature film production and distribution,
and the operation of a horizontal internet portal. Grupo Televisa
also owns an unconsolidated equity stake in Univision, the leading
Spanish-language media company in the United States, and in La Sexta,
a free-to-air television venture in Spain.
About J. River
J. River, a software developer, builds digital delivery solutions
for corporate partners. This includes streaming, downloading,
subscriptions of audio and video content, handheld device support
and Digital Rights Management. For more information about J. River's
media products, visit
email@example.com, or call 612.677.8200.
J. River MEDIA CENTER, J. River MEDIA JUKEBOX and J.
River MUSIC EXCHANGE are trademarks of J. River, Inc.